Windfall Wine Estate’s appeal makes headway for bushfire fundraising

Like so many, Western Australia’s Windfall Wine Estate has been horrified by the catastrophic fires that have hit Australia in recent months.

In light of the recent torment of the bushfires, the wine label has opted to help fundraise by releasing 150 cases of Single-Handed rosé, which the winery aims to raise $30,000 for the bushfire appeal from its sales.

“We plan on donating 100% of the funds received. The money raised will be split 50/50 between the Bendigo Bank Bushfire Appeal and the WIRES Wildlife Rescue Appeal,” said Julie Hutton, owner of Windfall Wine Estate.

 

Julie Hutton mentioned that Windfall’s Single Handed label has the words “From Adversity, Comes Opportunity”, and says this is their opportunity to help those suffering such adversity.

 

“If we can sell all 150 cases of Single-Handed Rosé we will raise almost $30,000. We have just sold our 111th case as well!

“The Single-Handed Rosé is a versatile food friendly wine that appeals to a broad range of palates.”

Hutton continued that the usual RRP on the rosé is $24/bottle, but for the bushfire fundraiser 12-bottle case priced at $200, it roughs out to $16.66/bottle.

“While we were focusing on local sales in the Geographe region of WA, we have received orders from Queensland, NSW, Victoria and SA.

“We are looking for ways to let people in the southwest know about the fundraiser, as keeping the wine sales local will mean the cost of postage is avoided.

“Pick up from our North Boyanup cellar door is available and local delivery can be arranged, or the recipient can cover the cost of postage to their location so we can maximise their contribution to bushfire victims.”

The ethos behind our Single-Handed label is “From adversity – comes opportunity”, this is our opportunity to help those suffering dreadful hardships.

For those interested, Windfall Wine Estate have set up a Facebook page for the fundraiser.