World Comparisons

The total world area under vines covered 7.4 million hectares, remaining largely the same to the previous year. The latest data available shows that Spain has the largest area under vines with 969,000ha, representing 13% of the international area planted. China is closing the gap to become the second largest country by area, with 875,000ha under vines (12% globally). Australia dropped to 14th with 146,000ha under vine, representing 2% of the total world area (Table 24).

The major wine producers (Italy, France and Spain) all recorded an approximately 30% increase in production in 2018 reversing the declines in volume that occurred in the previous year. Italy produced 5,480ML of wine, with 19% market share consolidating its position as the largest wine producer in the world (Table 25). This is followed by France (4,860ML) and Spain (4,440ML).

These top three countries are responsible for 51% of wine production globally (Table 25).

Australia suffered a 6% drop to produce 1,290ML of wine (Table 25). This represents 4% of total global wine production.

Bottled wine is the most popular type of product in the international market with a trading value of €21.9 billion worldwide, equating to 5,790ML of wine. Sparkling wines have soared in both value (up 33%) and volume (up 29%) since 2014 to now generate €6.2 billion in global sales, with 930ML of wine produced. Bulk wines are worth €3.3 billion in annual sales, with 4,030ML produced globally. The international wine industry has experienced 21% growth in value terms for its products since 2014 (Table 26).

The industry has continued to strengthen with a total of 10,800ML of wine exported internationally in 2018 (Table 27). Spain is the largest exporting nation with 2,110ML of wine shipped worldwide and generating €2.9 billion to the Spanish economy. Italy exports 1,970ML (€6.1 billion), while France remains the biggest world exporter in terms of value, with €9.3 billion of exports in 2018 (Table 27). Australia has shown strong growth with export value contributing €1.8 billion with 860ML shipped internationally (Table 27).

The total value of wine exports increased for all major exporters since 2014. Australia is a standout with a staggering 45% increase in export value, with the volume of exported wine soaring by 22% over the previous four years (Table 27). The global industry as a whole observed a 23% increase in value for wine exports since 2014.

When it comes to importers of wine, Germany has maintained its position as the top importer in volume with 1,470ML of wines shipped into the country, valued at €2.6 billion. The United Kingdom is closely behind with 1,320ML imported.

The United States imported an overall 1,150ML equalling €5.3 billion in 2018. The value of the American import market has grown by 30% since 2014 with a more modest increase in volume of 7% (Table 28). This indicates that US wine consumers have increasingly moved toward imported premium wines.

China observed the most significant rise in terms of both value and volume since 2014. The country now spends 111% more (totalling €2.4 billion) on imported wine, with the total volume reaching 690ML (Table 28). With the growth of the Chinese middle class, the demand for premium wines from China is likely to continue into the future.

The United States tops wine consumption at 3,300ML, an increase of 7.6% since 2014; the US accounts for approximately 13% of world consumption. France, Italy, Germany and China round out the top five largest wine consuming nations (Table 29). Australia is the 10th largest wine consumer in the world at 600ML, up 10.7% since 2014. Portugal showed the largest increase of consumption at 29% over the same four year period, Argentina dropped in wine consumption by 15.5% to 840ML. This is likely due to several of the worst harvests in half a century as rain and pests ravaged vineyards in Argentina’s fertile Mendoza region where 70% of wine production takes place. The Argentinean industry is yet to recover from these weather events, with government mismanagement compounding the situation.

Table 24: Top countries ranked by vineyard area, 2018

Country Vineyard area ‘000 ha % of world % change from 2014
Spain 969 13% -1%
China 875 12% 8%
France 793 11% 0%
Italy 705 9% 2%
Turkey 448 6% -11%
United States 439 6% -2%
Argentina 218 3% -4%
Chile 212 3% 0%
Portugal 192 3% -14%
Romania 191 3% 0%
Iran 153 2% -29%
India 151 2% 18%
Moldova 147 2% 5%
Australia 146 2% -5%
South Africa 126 2% -5%
World  7,449 77% -1%

Source: OIV – 2019 Statistical Report on World Vitiviniculture

Table 25. Top producers of wine in the world, 2018 (ML)

Country Wine production (ML) % of world  % change from 2017
Italy 5,480 19% 29%
France 4,860 17% 34%
Spain 4,440 15% 37%
USA* 2,390 8% 2%
Argentina 1,450 5% 23%
Chile 1,290 4% 36%
Australia 1,290 4% -6%
Germany 1,030 4% 38%
South Africa 950 3% -12%
China 910 3% -22%
Portugal 610 2% -10%
Russian Federation 550 2% -4%
Romania 510 2% 18%
World  29,200 88% 17%

Source: OIV – 2019 Statistical Report on World Vitiviniculture.

Table 26. World wine trade by type of product

Product Type Value (billion €) % change from 2014 Volume (ML) % change from 2014
Sparkling 6.2 33% 930 29%
Bottled 21.9 19% 5790 1%
Bulk + BiB 3.3 21% 4030 3%

Source: OIV – 2019 Statistical Report on World Vitiviniculture

Table 27. Top exporters of wine in the world, 2018

Country Wine exports volume (ML) % change from 2014 Wine exports value (Billion €) % change from 2014
Spain 2,110 -8% 2.9 15%
Italy 1,970 -4% 6.1 21%
France 1,410 -1% 9.3 21%
Chile 930 15% 1.7 21%
Australia 860 22% 1.8 45%
South Africa 530 25% 0.7 12%
Germany 370 -11% 1.0 6%
United States 350 -14% 1.2 11%
Portugal 300 5% 0.8 11%
Argentina 280 5% 0.7 7%
New zealand 260 36% 1.0 20%
World 10,800 3% 31.0 23%

Source: OIV – 2019 Statistical Report on World Vitiviniculture.

Table 28. Top importers of wine, 2018

Country Wine imports volume (ML) % change from 2014 Wine imports value (Billion €) % change from 2014
Germany 1,470 -5% 2.6 3%
United Kingdom 1,320 -2% 3.5 -2%
United States 1,150 7% 5.3 30%
France 710 2% 0.9 51%
China 690 79% 2.4 111%
Canada 420 10% 1.7 16%
Netherlands 420 11% 1.2 22%
Russia 410 -13% 0.9 4%
Belgium 300 -3% 1.0 -2%
Japan 260 -3% 1.4 17%
Sweden 210 -9% 0.7 10%
Switzerland 180 -6% 1.0 12%
World 10,700 4% 31 2%

Source: OIV – 2019 Statistical Report on World Vitiviniculture.

Table 29. Top wine consuming nations, 2018

Country Wine consumption ML % of world % change from 2014
USA 3300 13% 7.6%
France 2680 11% -2.6%
Italy 2240 9% 14.9%
Germany 2000 8% -1.5%
China 1760 7% 1.3%
United Kingdom 1240 5% -1.7%
Russian Federation 1190 5% 7.7%
Spain 1050 4% 6.7%
Argentina 840 3% -15.5%
Australia 600 2% 10.7%
Portugal 550 2% 29.0%
Canada 490 2% 4.8%
World 24,600 73% 2.0%

Source: OIV – 2019 Statistical Report on World Vitiviniculture.

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