Imports

In 2019-20, Australia imported 102ML of wine into the country, a rise of 2% compared to the financial year ending 2019 (see Table 10). The value of wine imports dropped by 2% to $834 million. The increased volume and decreased value resulted in the average value per litre contracting by 4% to $8.16 per litre in 2020 (see Table 11).

The volume of bottled wine imported declined by 5% to approximately 65ML in 2019-20 (see Table 10). Although bottled whites remained the largest category of wine imported into Australia, totalling 32ML, the volume of bottled white wine imports experienced a sharp fall of 13% during the fiscal year (see Table 10).

The volume of bulk wine imported rose by 17% to a record high of 37ML. Bulk still wine represented 76% of all bulk wine imports with 28ML in total (Table 10). This is an increase of 24% from the previous year.

France remained the primary source of imported wine in Australia in 2019-20, comprising 41% of the total market value at $350 million. There have been increasing signs that French wines remain popular in Australia and in 2019-20 these surpassed Australian consumers’ preference for imports from New Zealand, as they did in the previous year (2018-19). Imported wine from New Zealand shrunk by another 7% in 2019-20 to $315 million, a record low not seen since 2014 (see Table 11).

Other notable increases in imports were from the United States and Germany. Both countries experienced a 27% increase to both reach a value of $8 million (see Table 11). Wine imported from Italy remained strong with an increase of 6% for a total $104 million. The value of imported wine from Chile dropped by huge 61% in 2019-20, albeit off a small base, to stand at $2 million (see Table 11). The value of re-imports from Australia also declined by 20% with a value of $4 million.

Table 10. Wine imports by type (‘000 litres) by year

2014-15 2015-16 2016-17 2017-18 2018-19 2019-20 % Change
2019-20
Bottled wine 65,146 64,888 62,179 68,503 68,914 65,533 -5%
White 39,391 36,918 35,583 37,514 36,456 31,728 -13%
Red 16,167 17,641 16,186 20,347 21,692 20,612 -5%
Sparkling (bottle fermented) 7,856 8,619 8,540 8,605 8,290 8,662 4%
Bottled other* 1,732 1,710 1,870 2,038 2,476 4,531 83%
Bulk wine 26,093 22,987 30,103 27,784 31,244 36,619 17%
Still wine 21,020 17,713 24,422 20,699 22,489 27,948 24%
Sparkling (bulk fermented) 4,962 5,180 5,614 7,054 8,726 8,640 -1%
Bulk other 111 93 67 31 29 31 9%
Grand Total 91,238 87,875 92,282 96,287 100,158 102,152 2%

*Includes brandy, fortified and carbonated wine
Source: ABS imports data from Global Trade Atlas analysis by Wine Australia

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