New look Grapegrower & Winemaker out now

The July 2011 issue of Grapegrower & Winemaker is out now – and boasts a fresh new design and even more essential and informed industry news and opinions.

As part of our ‘new look’ we launch two new dedicated sections in the magazine, designed to deliver the most comprehensive advice and information on ‘sales and marketing’ and ‘business and technology’ for the wine industry. 

Leading the ‘new look’ news section is a comprehensive wrap of Vintage 2010-11. We also go back in time, to Vintage 1971, 1981, 1991 and 2001 to see how this year compares. 

In grapegrowing, South Australian researchers discover a possible new virus showing up in the State’s vineyards. We also look at South Africa’s efforts in fighting the devastating Leafroll virus, reveal a new strain of fungicide resistance and recent research into water deficit and temperature effects on Shiraz grapes.

In winemaking, we celebrate Australian and New Zealand’s recent winning form in London; we look at new ‘pig’ technology in the winery and review author John Gladstone’s popular new release.  This section also includes the latest domestic sales figures, has the latest advice on treating Botrytis-affected wine and we talk robotic automation.

In our two new sections ‘sales and marketing’ and ‘business and technology’, we seek expert advice on how to develop strong and profitable wine sales relationships, reveal fascinating consumer research from the Queensland University of Technology and talk bank relationships and renegotiating debt.

New look

Winetitles publisher Hartley Higgins introduces the new design on Page 3, of this July issue, and says the new look offers an even greater range of practical material and solution-based content.

“Over the past 12 months, the team at Grapegrower and Winemaker has been listening to an industry facing changing fortunes in challenging times. Armed with feedback from staff, surveys and one-on-one discussions, we are pleased to present our new look magazine,” Higgins said.

“As well as a fresh new design, including the first change in the magazine’s masthead in more than 40 years, we have endeavoured to respond to industry needs and this included readers seeking additional commercial information.

“The new layout and editorial focus offers a more comprehensive information business tool, as well as provides readers with essential and easily accessed grapegrowing and winemaking information.”

To this mix, Winetitles will shortly add an online searchable facility of previously published articles, accessed through its industry portal winebiz.com.au

This portal also hosts the leading online industry newsletter Daily Wine News.

“Our continuing goal is to remain the industry leader in delivering timely news and informative content for the Australian and New Zealand wine industries,” Higgins said.

To subscribe, visit: www.winebiz.com.au