BeverageTradeNetwork.com has prepared a distributors scorecard.
As the owner of a beer, wine or spirits distribution company, you have to ask yourself and your management team, “how well did we do?”
Well, if you’re an Anheuser-Busch distributor, you probably completed a “Dimensions of Excellence” program review.
If you’re a Miller-Coors distributor, you probably were part of the “Miller Masters” program review.
If you’re an E & J Gallo distributor, you’re part of an “Annual Distributor Evaluation” program for quality control, marketing and merchandising standards.
But, what if you’re not part of any of these evaluation programs and you want to have scorecard for your own operation?
Click here to read an outline of the sales and marketing questions you and your management team should be asking and evaluating your performance on.