Winning Wine Tourism and DtC Strategy is the title of this year’s round of workshops run by Wine Business Solutions.

Small to medium wine businesses now derive over half of their income from Direct to Customer sales. Just 20% of businesses, however, are accountable for 89% of sales, according to Wine Direct, US.

The focus of this workshop program is on what these businesses are doing differently, why they’re successful, what best practice in this space is and how wine business owners can learn from each other.

The workshop series has been designed to present participants with global best practice, research and case studies along with the tools and technology needed to develop cut through direct to customer strategy and plan for winning execution.

Workshops will run in July in NSW and Victoria and around the rest of the country later in the year.

To register of for more information, follow this link or email [email protected]