Montara Wines has launched its ‘Billie & Co.’ range to help support musicians and entertainers facing tough times due to COVID-19 restrictions prohibiting live shows and limiting their work opportunities.
The range consists of two new wines, a Cabernet Merlot and a sparkling rosé, which Montara will donate a percentage of their proceeds to Support Act, an Australian charity that delivers crisis relief to the music industry’s artists and workers.
Montara Wines has been owned by the Stapleton family since 2006 and Billie Stapleton says music has been a family pillar since she can remember, making this decision to support the nation’s struggling industry a no-brainer.
“Our love of music and the arts has always been at the heart of Montara Wines. With most of the Stapleton family being involved in the entertainment industry at some point of time, it was only fitting to give back to not only the musicians but all the crew and backstage workers,” she said.
“That is what is so fantastic about Support Act. It helps not only musicians in crisis but music workers too.”
No strangers to the music industry, the Stapleton family remain committed to performing themselves, with renowned performers and musicians such as Wendy Stapleton and Paul Norton.
The family is seeing a new generation of performers emerging up through the ranks, but it is also a winery affair. A performer herself, Billie Stapleton acknowledges, “Even our winemaker Simon Fennell is a musician”.
“We felt helpless during this pandemic and felt a drive to work out how to give back. We are excited and proud to bring this brand of wine blended with our love of music into focus and in support of the music industry,” she said.
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