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Article details

Wine Industry Journal 2, 2010
Title: 'Differences in wine preferences among Australian States - testing the stereotypes'
Author: Anthony Saliba, Jasmine Thomas and Carmen Moran
Keywords: Stereotypes, business, marketing, wine, group, characteristics, illusory, correlation, behaviour, typical, inaccurate, flaws, parochial, knowledgeable, consumer, test, spend, influence, choice, diversity, Victoria, New South Wales, Australian Capital Territory, patterns, pitch, demographic, driver, name, brand, variety, origin, alcohol.
Page Number(s): 66-70

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