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Article details

Wine Industry Journal 2, 2009
Title: Development of a ne method to measure how consumers choose wine
Author: Larry Lockshin, Simone Mueller, Jordan Louvier, Leigh Francis and Patricia Osidacz
Keywords: Business, marketing, consumer, choice, research, countries, buying, purchase, product, promotion, decision, distributor, needs, brand, region, colour, label, motivate, retail, influence, interpret, statistic, experiment, price, discount, closure, medals, preferred.
Page Number(s): 37-42

AB Mauri



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