Ties that bind: building strong importer and retailer relationships to drive premium wine export sales

Article Details

Wine & Viticulture Journal Issue 6, 2017

Title: Ties that bind: building strong importer and retailer relationships to drive premium wine export sales

Author: By Armando Maria Corsi, Roberta Crouch, Vinh Lu, Lara Agnoli and Steve Charters

Keywords: Advance, Australia, brand, building, Business, Buyers, chain., contact, customer, Distribution, Export, exporter, fair, Importer, Improve, Interviews, Kingdom, Labelling, Marketing, Markets, Networks, Online, Packaging, Payments, Preferences, Premium, Producers, project, promotions, Questionnaire, Relationships, Report, Research, Responsiveness, Retailer, Sales, Stakeholders, States, Story, Strength, strong, Supply, sustainable, Terms, Toolkit, UK, United, US, Visits, Wine

Page Number(s): 58-59

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