Wine & Viticulture Journal Issue 3, 2017
Title: What do ‘luxury’, ‘premium’ and ‘fine’ wine mean in China?
Keywords: abused, action, Advertising, analysis, Architecture, audit, Australia, Australian, authencity, availability, Awareness, Background, Barometer, Bass, beijing, Bodies, brand, Build, buy, buyer, category, changing, Channels, China, Chinese, Cities, classification, classified, classify, Collection, Commercial, Competing, competitive, conclusion, Cost, countries, credence, Creek, Data, Demand, develop, Digital, Distribution, distributors, Diverse, e commerce, edge, Effective, Ehrenberg, entry, Expensive, Fine, Food, Goal, government, Guangzhou, Guidelines, hierarchy, How, Import, Increasing, Industry, Insight, Institute, Interviews, involvement, Issues, Jacob's, Label, Lack, leader, Low, Lower, luxury, managers, Market, Meaning, Media, messaging, Model, New, on, Online, optimise, origin, Packaging, Penfolds, perception, Performance, Point, Positioning, positive, premise, Premium, Price, Pricing, produced, Producers, Program, Pyramid, Quality, quantity, Reason, Regions, representatives, Research, Resource, Retail, Retailer, Risk, safety, Shanghai, Share, Smaller, Strategies, Structure, tag, Terms, Tiers, Trade, Understanding, Use, Viability, what, When, Where, WHO, why, Wine
Page Number(s): 63-64
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