Wine & Viticulture Journal Issue 1, 2015
Title: The thin green line – the legal dangers of green marketing and how to do it safely
Author: Kyra Reznikov
Keywords: Australian Consumer Law, Biodynamic, Business Marketing, Claims, Communicate, consequences, Consumers, Credentials, Direct Visual Cues, Environmentally Friendly, Green Claims, Legal Dangers, Managing Risk, Natural Carbon, Organic, Reduce Footprint, Thin Line, Unlawful
Page Number(s): 60-62
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The issue.