Wine & Viticulture Journal Issue 1, 2014
Title: Are Australian wines well known in China?
Author: Justin Cohen, Armando Maria Corsi and Larry Lockshin
Keywords: Associations, Attitudes, Australian, availability, Awareness, Behaviours, Business, China, Commercial, Communications, Compete, Competitors, Drinkers, Experience, Export, Known, Marketing, Mental, Offering, on-premise, Perceptions, Premium, reputation, Spending, Well, Wines
Page Number(s): p62-63
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