Wine & Viticulture Journal Issue 6, 2013
Title: All the fun of the fair – Part 1
Author: Tony Keys
Keywords: Australian, Awareness, Benchmarking, brand, Challenges, Competitions, Consumer, Cost, Decision-makers, Enigma, Europe, Exhibition, Exhibitors, Export, Fairs, importance, Improving, Increase, Industry, Influential, London, Marketing, north america, prowein, Quality, Relevance, Sales, Shows, Significance, Time, Tool, Trade, Travel, Volume, Wine
Page Number(s): p14-16
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The issue.