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Wine & Viticulture Journal 5, 2013
Title: The influence of the senses on the consumption and purchase of wine
Author: Charles Spence
Keywords: Business, Marketing, Wine, Influence, Senses, Consumption, Purchase, AWITC, Drinking, Smell, Taste, Visual, Oral-somatosensory, Auditory, Cues, Multisensory, Interactions, Mouth, Environments, Purchased, purchasing, Consumed, Music, Stores, Decisions, Restaurant, Supermarket, Perceptions, Atmospherics, atmosphere, Flavour
Page Number(s): p86-88