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Wine Industry Journal 6, 2009
Title: "Life is more pleasant with wine": The Australian Wine Board and its role in promoting Australian wines from the 1950s to the 1970s.
Author: Valmai Hankel
Keywords: Australian Wine and Brandy Corporation, Australian Wine Board, Len Evans, consumer, books, advertising, change, promotion, export, marketing, business, publicise, Australian National Wine Advertising Campaign, press, magazines, food, party.
Page Number(s): 56-63

AB Mauri



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