The thin green line – the legal dangers of green marketing and how to do it safely


Article Details

Wine & Viticulture Journal Issue 1, 2015

Title: The thin green line – the legal dangers of green marketing and how to do it safely

Author: Kyra Reznikov

Keywords: Australian Consumer Law, Biodynamic, Business Marketing, Claims, Communicate, consequences, Consumers, Credentials, Direct Visual Cues, Environmentally Friendly, Green Claims, Legal Dangers, Managing Risk, Natural Carbon, Organic, Reduce Footprint, Thin Line, Unlawful

Page Number(s): 60-62


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