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Grapegrower and Winemaker Issue 641, 2017
Title: Old marketing v New marketing Has your winery kept up with the changes?
Keywords: Lynda, Schenk, Adelaide, marketing, company, Purple, Giraffe, insight, differences, old, new change, business, engage, consumer, technique, wine, industry, winemakers, success, strategies, competitive, edge, practice, awareness, product, features, benefits, funnel, buying, process, creativity, advertising, core, tool, PR, value, brands, customer, retention, acquisition, engaging, sales, loyalty, communication building, relationship, investment, digital, channels, target, market, online, trust, content, blogs, videos, podcasts, directories, websites, social, media, platforms
Page Number(s): 82-83

Grapegrower & Winemaker




New Holland


WID 2017