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Grapegrower and Winemaker Issue 639, 2017
Title: The science of increasing sales and profit by driving cellar door business: Part Two
Author:
Keywords: Direct, Marketing, Customer, Relationship, Management, Wineries, Sales, Consumer, Cellar, Door, Wine, Online, CRM, Winemaker, Demand, Research, Data, Cellarmaster, Technology, Benefit, Software, Richard Warland, Roseworty, Oenology, McLaren Vale, Hunter, Hong Kong, Macau, Adelaide, Hills, Loyalty, China, Burgundy School of Business, Dijon
Page Number(s): 92-93



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