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Article details

Grapegrower and Winemaker Issue 586, 2012
Title: Customer-value pricing for better returns
Author: Kellie Arbuckle
Keywords: Earnings growth, Ron Wood, Pricing Insight, Price optimisation, Strategy, Management, Outlook Conference, Value-based pricing, Customer-value drivers, Value curve, Coles, Woolworths, Boutique online seller
Page Number(s): p14

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