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Grapegrower and Winemaker Issue 584, 2012
Title: How do country of origin, closure type and label style affect purchase decisions?
Author: Dr Roberta Veale, Prof. Pascale Quester & Dr. Michael Proksch
Keywords: consumer expectations, simulated wine store display, traditional style labels, Old World origins, intrinsic cue, extrinsic cue, Chile, Argentina, South Africa, sensory experiment, label style, Country of origin, shelf position, wine awards, varietal preference, Cabernet Sauvignon, Shiraz, Merlot, The University of Adelaide
Page Number(s): p115-117



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