Content is still kind, but… It must have a purpose and you must be able to measure its performance


Article Details

Grapegrower and Winemaker Issue 637, 2017

Title: Content is still kind, but… It must have a purpose and you must be able to measure its performance

Author: Ken Chan

Keywords: Brand awareness, Generating Links, Measure Performance, Social Marketing, Social Shares, Website Traffic, winemaking

Page Number(s): 66-67


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