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News posted on Tuesday, 24 February 2009

WineLinkUp: The Wine Industry Bushfire Exchange
Winemakers’ Federation of Australia (WFA) chief executive Stephen Strachan and Victorian Wine Industry Association (VWIA) chief executive Joanne Butterworth-Gray have joined forces to establish a website to facilitate the exchange of generously donated goods from the Australian wine community for the wine businesses affected by the Victorian bushfires. The Australian Wine and Brandy Corporation, Grape and Wine Research and Development Corporation and Wine Grape Growers’ Australia have supported the initiative. Indeed, there have been so many offers of support – of items such as wine, dry goods, warehousing and labour– that a facilitated approach is required to bring everyone together. WineLinkUp: The Wine Industry Bushfire Exchange, www.wfa.org.au/winelinkup is a business-to-business web portal that works by linking wineries and grapegrowers in need with relevant suppliers of products and services. There is no middle-man and no administrative fees – each party links directly with the other to make their own arrangements.

Do Australian wines lack a sense of place?
Well-known UK wine and food writer and broadcaster Andrew Jefford has taken a year-long position at the University of Adelaide to research Australia’s wine regions.

Seminar - The chemistry behind wine and molecular oxygen
The National Wine and Grape Industry Centre has extended an invitation to all industry members to attend Dr Andrew Clark's seminar titled 'The chemistry behind wine and molecular oxygen, and 11 years of acid baths' on Wednesday, 4 March 2009 at the NWGIC, Wagga Wagga, at 2pm.

Podcasts helping to promote Margaret River wine
Margaret River wine marketing company, Free The Wine, is delighted with the response to its WineSMART series of podcasts of the Margaret River wine industry released recently.

Quick stats update from CellarDoorMETRICS®
Queensland’s Brisbane, North and South Burnett and Sunshine Coast regions ranked as the top wine tourism regions by average visitor spend in the week to 19 February, with each visitor spending an average of A$69.44 at cellar doors.

Yarra Valley Winegrowers Association assessment of bushfire damage to vineyards and wineries
Since the statement the Yarra Valley Winegrowers Association (YVWA) released on 13 February 2009, more details have come to hand which sadly indicates that two families associated with the wine industry have perished. Further information made available on 18 February also indicated more damage to vineyards and wineries than previously known. As stated in the report on 13 February, about 25% of the Yarra Valley geographical indication has been directly impacted by grass or bushfires.

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