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Granite Belt seizes high ground in Queensland’s wine tourism race
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The newly-merged Granite Belt Wine & Tourism Inc (GBWT) marked this week’s historic handover of the visitor information centre by announcing its new team of talent tasked with driving visitor growth and satisfaction.
The line-up is headed by Michele Cozzi whose successful international marketing career has been capped off with a string of successes in regional South East Queensland, including marketing two Polocrosse World Cups. Mrs Cozzi will officially join the GBWT when she has fulfilled her commitment to the forthcoming Ridley Polocrosse World Cup.
Following almost two years of consultation and planning, Stanthorpe Shire Council handed over management of the Stanthorpe Visitor Information Centre (VIC) to the GBWT. This marks a watershed for self-determination and a plan for success in both the Queensland and interstate markets.
The handover coincides with the following appointments by the GBWT (more below):
• Michele Cozzi – Marketing/Promotions Officer • Roseanne Fritz – Visitor Information Centre Supervisor • Pam Smith – Visitor Information Centre Assistant Supervisor
GBWT President Mrs Bobbi Cragg said, “We have worked long and hard to establish a united association. Our goal is for the Granite Belt to be nationally recognised as Queensland’s premier wine tourism destination, with a unique identity and a vibrant, sustainable wine tourism business sector.”