Winebiz - Australia's Wine Industry Portal By Winetitles
Daily Wine News

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8/02/2016

A tale of two industries

If the New Zealand wine industry were a person, the word that would drive her friends to distraction with its repetition would undoubtedly be ‘pure’. So frequent is its use – whether in tasting notes or in marketing material – it has the feel of an infectious verbal tick. Rather like the ‘look, mate’ that routinely introduces the post-game comments of every Australian sportsman, rare is the chat with the Kiwi winemaker that doesn’t feature a reference to the purity of the wine or terroir.

AWRI


Flavourtech


UniSA


Beverage Info Systems


New Holland


Rowe Scientific


Braud


WEA


AB Mauri


Fischer


IMCD


WID 2017