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Online enhancements for Granite Belt Wine Country
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The push to provide greater visitor services as well as member benefits forms the next phase of the Granite Belt Wine & Tourism’s (GBWT) online strategy.
The five new features being introduced in February are ground-breaking for the peak body in the Queensland wine capital. President of the GBWT, Bobbi Cragg has announced the new features to the GBWT's webiste, www.granitebeltwinecountry.com.au:
For consumers – online booking of hot deals and online ticket sales. The events calendar also lists consumer shows where the public can visit the Granite Belt Wine Country on tour during this year.
For media – online image gallery
For industry – online listing of winegrape sales for producers
Commenting on the new consumer features Cragg said that the first online hot deal was timed for Valentine’s Day.
She said, “The online ticket system has already been taken up by the Queensland Winelander. Online ticketing has the potential to relieve members of a huge administrative burden when they are organising events.”
Cragg confirmed that amongst enquiries from event organisers to participate, one of major winery concert looks set to have tickets online through the site very soon.
Following its recent launch, a number of grapegrowers have already listed winegrapes for sale on line. GBWT member growers can list their grapes on this electronic shop front, with details of the source of the grapes – known as the GI (geographic indicator).
The image gallery will provide a valuable asset to journalists whose interest in the Queensland wine capital as both a wine producing area and short break destination continues to grow.
Cragg said cataloguing of the image gallery will be completed by the 1 March. All the other features in this phase are already operational, though content will build over time.
For more information visit www.granitebeltwinecountry.com.au